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Articles by Contributing Authors
Hospital Marketers Use Video and 3D Animations to Strengthen Patient-Physician Bond
Since Dr. Oz first appeared on Oprah in 2004, the phrase “I wish Dr. Oz was my doctor” has been blogged, Tweeted, and shared on Facebook by fans who have come to trust him as a medical authority. Full Article >>>
3D Animations: educate, empower patients
Albert Lopez was lifting weights in 2009 when he first noticed the pain in his hip. Full Article (pdf) >>>
Body of Work: The medical profession is a new frontier for animators who are increasingly being called upon to recreate the workings of the human body. Imagine goes on a journey within...
By Katie Nicholls
Full Article >>>
Medical Animations and Multimedia: When You Need ROI and WOW
By Gene Ruggiero; VP of Business Development; Nucleus Medical Art;
When deciding how you will spend your limited training and marketing dollars for new medical products, generating a return on your investment should factor highly in the process. It’s important to spend those funds where you will get the biggest “bang for the buck.” Full Article >>>






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